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In this episode, we dive deep into the idea that inception is real. Vishal unpacks how to plant ideas into minds through the 3 pillars of getting an idea across. We discuss the difference between a narrative and a story and we talk about the origins of storytelling in humanity and how to serve the real purpose of it. Are you ready to distill your red threat?

Vishal Thacker
Vishal Thacker is a Communication Trainer and Brand strategist with +14 years of experience helping people clarify their ideas to communicate them effectively to drive business goals. He extensively studied screenplay writing & story structure for his speaking work to build and apply frameworks to secure new business & win branding projects. In his free time, Vishal is writing a science-fiction novel & screenplay and enjoying meditation, mysticism, DJing, dancing, and nature.
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Resources
‍• LinkedIn
‍• Personal website
• The clues to a great story, Andrew Stanton at TED
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‍Timestamps‍
‍00:01:54 Storytelling is a tool  to get ideas across
‍00:02:35 How to plant ideas into minds
‍00:05:00 Story vs. Narrative
‍00:08:20 The brand essence is a mantra
‍00:11:53 Finding  the Red Threat
‍00:15:59 Strategising your Red Threat
‍00:19:20 Stories throughout humanity
‍00:23:14 Using storytelling the right way
‍00:26:33 Stories are designed
‍00:28:25 Extraordinary is obsessive craftsmanship